Growth for PR company
Perceptive adds seniors as turnover doubles
The firm has doubled its turnover and says the new hires will help with further growth and support a number of new client wins in its specialist sectors of construction, technology, professional services and life sciences.
Joining as non-executive director is Flora Martin, one of Scotland’s most experienced PR practitioners. She has been a consultant to the company for almost three years. She ran her own eponymous agency and also worked for Citigate.
Corrinne Douglas, is a former Cala Group corporate communications manager. She has joined as account director from Beattie Communications with responsibility for crisis communications services and new business development.
They will join Anna Chambers who was hired in March as PR & social media manager from West Dunbartonshire Council’s communications team. She spent eight years in local government, including two years with Inverclyde Council. She also worked for Carnyx and Parr Architects.
Julie Moulsdale, managing director and founder of Perceptive Communicators: “Thanks to retaining our existing clients and bringing on several new clients we have grown Perceptive massively over the last year. We have chosen to focus investment in more senior staff which in turn leads to a better service and more loyal clients.
“Flora, Anna and Corrinne are individually award winning and talented communicators. Having them on board to boost and strengthen our team even further will only lead to more success for both ourselves and our clients.
“Anna has been involved with numerous best practice campaigns and has a great track record, particularly in construction which is one of our specialist sectors, so is a brilliant fit with our clients in this area.
“I’ve admired Flora’s approach from afar for a long time. I can’t think of anyone else with that sort of calibre and pedigree on the PR scene in Scotland, and indeed within the UK, so this I genuinely feel privileged to have Flora on the Perceptive team.
“Corrinne has handled numerous crisis situations for a range of organisations in her trademark unflappable calm manner. We’re excited about developing an enhanced crisis PR planning service for existing and new clients based on her considerable experience.”
The nine-year-old company was named Growth Business of the Year at the recent East Dunbartonshire Business Awards – having doubled its turnover in the last year following several major business wins.
It has also been shortlisted for three industry awards including CIPR Outstanding Small Public Relations Consultancy 2015, Best Public Sector Campaign and Best Corporate & Business Communications Campaign.
Photo: recruits Corrinne Douglas, Flora Martin and Anna Chambers catch some rare summer sunshine on the outdoor sofa at the Riverside Museum, Glasgow (click to enlarge)