Tourism boost for Borders
Melrose ready to tackle rugby event
The town will once again adopt a carnival atmosphere and celebrate the key date in its sporting calendar this Saturday as local, UK and international teams, including those from South Africa and Germany, kick off the 125th Melrose Sevens tournament.
It is the biggest tourism boost to the Borders, worth an estimated £2 million, aided by live BBC transmission which attracts more than 50,000 viewers, bringing Melrose to the attention of a wider audience.
The event, sponsored by Aberdeen Asset Management, also brings significant business to companies from a wider area. Event A Loo supplies 70 toilet facilities to the Rugby Sevens tournament.
Isabel Young (pictured left), who created the firm with business partner Jim Buchanan, said: “We cover all types of events and we’ve had a royal warrant for 14 years so we truly provide a mix of facilities to all types of people but our Melrose booking is an annual pleasure.
“Our company is based near Hamilton which demonstrates that the economic benefits of the rugby tournament spread beyond the town boundaries of Melrose itself. After such a longstanding relationship with the tournament it’s close to our hearts.”