Ex-Edrington vets launch green friendly whisky
Three ex-Edrington directors with more than 70 years’ combined experience shaping some of Scotland’s finest single malt brands have come together to launch a whisky that meets the green agenda.
River Rock is the brainchild of Mark Geary, Laura Anderson and Bill Farrar, who have worked brands including The Macallan, Highland Park and The Glenrothes. It will be launched as a limited edition batch of 100 bottles.
To put its whisky on the radar of people beyond traditional whisky circles, River Rock is partnering with a group of like-minded small Scottish brands for its launch; ethical adventure company, Ocean Vertical; sustainable clothing company, Meander; small-batch coffee roastery, Common Coffee; and bike-fitting studio and café space, Bramblers.
As part of their commitment to the environment, the River Rock team has also formed a partnership with The John Muir Trust. For every one bottle of River Rock sold they will plant one tree on Schiehallion.
Mark Geary said: “We want to do our bit to leave the planet in a better place for future generations and that’s why we use batches of different-coloured glass that usually goes to waste and our bottles are 100% recyclable.”