Accelerating marketing strategies

Mactaggart & Mickel promotes MacKenzie to key sales role

Laura MackenzieMactaggart & Mickel have promoted Laura MacKenzie to head of sales and marketing.

Following a period running her own sales consultancy business, Ms MacKenzie joined the housebuilder in 2010, rising to the senior management team in 2018.

She will be responsible for managing the sales and marketing functions across Scotland and in Oxfordshire.  Her role will include shaping strategies, and overseeing the mix of homes on offer.

Joanne Casey, a director at Mactaggart & Mickel, said: “Laura has excelled in her previous sales roles and has demonstrated that she has the skills and talent to accelerate our marketing strategies, working with my wider team.”

Ms MacKenzie said: “I am particularly interested in demographics and how people wish to live in and use their homes.  A key responsibility will be driving the company’s strategy to ensure that our house designs meet our customers’ expectations.”

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