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New broadcast agreements

Overseas TV deals take Scottish football to 119 countries

Celtic players earn two times more than their Rangers rivals.

More fans can watch Scottish football overseas (pic: SNS Group)


 

Scottish football fans overseas are able to watch action from the SPFL, Betfred League Cup and IRN-BRU Cup following new broadcast agreements.

The SPFL is now available to television viewers in 119 territories, including Canada, China, India, Russia, Ukraine and the US as well as various countries in Europe. 

In October last year, a new broadcast deal to show SPFL matches was agreed with global broadcaster beIN SPORTS, after the SPFL terminated its previous overseas agreement with MP & Silva. 

The beIN SPORTS deal ensured Scottish football would be shown in Australia, New Zealand, Middle East and North Africa until at least June 2020. 

Neil Doncaster, SPFL chief executive, said: “Interest in Scottish football is growing both domestically and around the world. This is reflected in our new global agreements, as well as in our recent ground-breaking broadcast deals in the UK and Ireland. 

“We have been working extremely hard to secure new overseas broadcast deals since our previous agreement was terminated last year, so it’s pleasing to deliver new deals in a number of key territories across the globe.

“We will continue our efforts to deliver more overseas broadcast deals so that more fans than ever before can enjoy our game, wherever they’re based.” 

The SPFL previously had a ten-year agreement for overseas broadcast of Ladbrokes SPFL, Betfred Cup and IRN-BRU Cup matches. This was terminated on 13 August last year.

 



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