Facing up to new challenge
Boys offered glamour lessons in how best to make up
Making up: boys will be encouraged into learning about make-up
A company in the glamour industry is offering makeup classes for boys in a bid to prove a career in the beauty industry isn’t just for girls.
Glamcandy, Scotland’s makeup college, is to start the UK’s first after school makeup clubs from its William Street HQ in Edinburgh and its campuses in Dunfermline and Aberdeen.
They will offer the Glamcandy Makeup Club for girls and boys aged 12 to 16 in a bid to shatter taboos around the beauty world.
The firm points to the success of internationally-renowned make makeup artists like Francois Nars and Kevin Aucoin as proof men can make their way to the top of the industry.
Indeed only last weekend 8,000 people flocked to Birmingham city centre to catch a glimpse of YouTube makeup sensation James Charles.
Glamcandy’s classes will teach not only makeup techniques – but foster creativity and self expression.
Students from schools in Edinburgh, Fife and the north east will also be taught social media skills, photography techniques, and hair styling as well as makeup skills.
They will also be encouraged to learn business and entrepreneurship skills setting them up for potential future careers in the beauty industry.
The firm cites their experience of running makeup classes in schools – which have not only developed pupils practical skills but inspired them to further their education in other areas – as a driving factor behind the new initiative.
Glamcandy say while the overwhelming majority of their students are female they want to highlight the opportunities for men taking up a career in the industry.
Hayley Harvey Smith, managing director of Glamcandy, said: “There’s a big focus on opening doors in male dominated areas to girls – we want to make sure that the reverse is also true.”