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Paper sales down agan

Daily Mirror slump blots Trinity’s Express deal

Daily Mirror

Daily Mirror: sales down by almost 20%


Trinity Mirror, fresh from acquiring the Express titles, has seen sales of its flagship Daily Mirror and Sunday People titles slump by nearly a fifth.

The company, which also saw big falls for the Daily Record and Sunday Mail, will have been more encouraged by an increase in sale for its new charge the Daily Star which out-sold the Daily Telegraph last month.

Trinity last week announced the acquisition of the Express and Star papers, and OK! magazine, from Northern & Shell owner Richard Desmond for £127m.

The Times has also overtaken sales of the Telegraph for the first time and remains ahead of the broadsheet for January, but only when bulk sales are included.

National newspaper print circulation figures for January (Audit Bureau of Circulations):

Publication Total print circulation (Jan 18) Year-on-year % change Bulks
The Sun 1,545,594 -7.27 120,891
Metro (Free) 1,475,372 -0.11
Daily Mail 1,343,142 -11.13
The Sun on Sunday 1,286,859 -6.45 121,256
The Mail on Sunday 1,106,067 -12.08
London Evening Standard (free) 888,017 0.09
The Sunday Times 739,845 -6.62 83,707
Daily Mirror 583,192 -19.55
Sunday Mirror 506,866 -19.45
The Times 440,558 -2.37 87,939
Daily Star 391,988 -11.61
The Daily Telegraph 385,346 -18.4
Daily Express 364,721 -7.08
Sunday Express 309,958 -7.69
The Sunday Telegraph 298,720 -16.88
i newspaper 257,223 -3.58 62,370
Daily Star – Sunday 236,631 -7.85
Sunday People 193,839 -19.52
Financial Times 189,579 0.35 27,942
The Observer 176,795 -4.82
The Guardian 152,714 -2.58
Sunday Mail 140,743 -16.31
Daily Record 134,087 -13.92
Sunday Post 123,393 -13.81 538
City AM (free) 90,569 0.28


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