Agency boosts team
Two seniors for Dentsu Aegis Network
International brand strategy specialist Kirstee Macbeth (pictured) joins as a head of strategy. She previously launched a strategic consultancy after setting up the Scottish office of entertainment marketing company AKA.
Ms Macbeth is vice president of the Edinburgh Chamber of Commerce Council and joins the agency with more than 20 years’ experience in strategic planning, brand development and consumer marketing.
Ian Martin joins the agency as strategy director from the 7stars where he held the position of account director.
Mr Martin has experience of delivering business-changing strategies across a range of sectors and high profile clients including Dell EMEA, VW and ScottishPower.
David Crawley, managing partner of Dentsu Aegis Network Edinburgh, said: “We are committed to meeting the needs of our clients in an increasingly disruptive world.”