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Steps up from general manager

SPFL Trust names Reid as first chief executive

Nicky Reid
Nicky Reid: top job (photo: SPFL Trust)

The SPFL Trust has announced that Nicky Reid has stepped up to become its first chief executive.

Ms Reid takes up her new role having served as general manager for the last two years, a period during which the charity has enjoyed unparalleled success, including securing long-term funding from the Scottish Government for its flagship programme Football Fans In Training.

Under her leadership, the SPFL Trust has launched a new strategic plan 2016-2021 which focuses on inspiring and supporting clubs, helping them build capacity to work with people in need, engage funders on national projects, and a renewed focus on establishing relationships at a national level.

“I’m very pleased to accept the board’s invitation to become the SPFL Trust’s first chief executive,” she said.

“This is an exciting time for the charity, and Scottish football.

“We’re well on route to showing that we can have the most community engaged league in the world because our clubs are trusted to support those in need.

“Our stated mission is to support clubs engage one million people a year by 2021, and so there is much to do, but I’ve no doubt that it’s a target we can reach.”

SPFL Trust chairman Bob Winter added: “The board is delighted that Nicky is to become the SPFL Trust’s first-ever chief executive.

“She’s an outstanding leader who brings charisma and great focus to the charity. Nicky has established strong relationships with government and football’s governing bodies, which in turn has strengthened our hand in supporting our clubs to support those who are in need.

“This appointment reflects the SPFL Trust’s ambitions to see Scottish football support communities across the country.”

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