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Macron to replace Nike

All change as Hibs agree retail and kit deals

Leann Dempster screenshot
Leeann Dempster: extending the range (photo by Terry Murden)

It will be all change at Easter Road next season after Hibs signed a new three-year retail and kit supply deal with sports retailer PSL and Italian kit manufacturer Macron.

The agreement runs from June 2017 until the summer of 2020.

Leeann Dempster, Hibernian chief executive, said: “Last year we ran an extensive tender process looking at a range of retail and kit manufacturers. We also considered bringing our retail operation in-house.

“We concluded that the best option would be to partner with organisations who could provide the expertise and financial investment we needed to revamp the products and retail service to our fans.

“PSL are a Scottish-based retailer who, from the start, impressed us with their hunger and entrepreneurial approach. They, like us, are keen to extend the range of products we have in the club store and will be able to offer flexibility to react and cater for our fans.”

As well as new home and away kits for season 2017-18, Hibs will also be launching a new retail website and a refurbished club store ahead of the campaign and the chief executive added: “Macron are keen to put Hibernian at the centre of their drive to build their business in the UK.

“We are also pleased that the existing club store staff will transfer over to PSL, ensuring continuity and that we retain some friendly faces for our fans.

“I would like to thank Just Sport and Nike for their efforts and support over the past four seasons. In particular, the kits of 2015-16 will live long in the memory having been worn in our historic Scottish Cup-winning run.”

The Easter Road outfit will join Motherwell and Ross County in Macron’s Scottish football club portfolio.

Andrea Palilla, Macron’s UK Country Manager: “We are proud to associate our name to one of the most prestigious clubs in British football and confirm Macron’s role as major player in the European market for sport products.”

Alan Provan, Managing Director of PSL said: “We are very excited about engaging with the fans as they are at the core of our thinking as a business and Hibernian fans have proved themselves to be extremely loyal and fiercely proud.

“We aim to deliver the very best in retail product and service and this partnership with Macron and Hibernian FC allows the perfect platform to achieve this.”

Neil Lennon’s side took a huge stride towards promotion back to the Premiership with victory over Falkirk on Saturday, Hibs now sitting ten points clear at the top of the Championship.

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