Agency responds to new media
SNS rebrands as it plans for digital future
Formed in 1988 in Glasgow by Jim McCann (pictured), it has been part of the media landscape for nearly three decades after being set up to service national newspapers with stories and pictures.
SNS has covered headline news events such as the Dunblane massacre, the Lockerbie bombing and the Piper Alpha oil disaster. In more recent times, it has become synonymous for its photographic coverage of sport.
In a bid to embrace the digital era, SNS is now moving into digital and print design, photography, videography and animation services.
This will be a major part of the business following the relaunch of the brand, which took effect today.
Mr McCann said: “I believe our success and longevity has been achieved by bringing together talented people with a burning desire to succeed. Hopefully. there has been a little bit of vision in there as well.
“But the world is such a fast-moving place with 24-7 news online and social media booming.
“We recognise this and the first-class works of our creative team has allowed us to make a valuable contribution to this boom.
“Our rebranding is a symbol of this digital revolution. We are a bright, modern and dynamic brand with a tonne of local talent and experience.”
SNS Group employs 25 people across photography, design, social media and business development.