Funding helps firm grow positioning software
Sensewhere is focusing its software on densely populated areas such as shopping centres and airports where GPS and other global navigation satellite systems are blocked.
It has been awarded £1.4 million by Scottish Enterprise and says the grant will be used to support research and development over the next three years, and create seven jobs at its Edinburgh headquarters.
While GPS is the most well-known positioning technology, it has serious limitations inside buildings and in dense, built-up areas.
Sensewhere’s indoor positioning technology tackles these problems by using a database of electromagnetic sources, such as wi-fi, bluetooth signals and other sensors to triangulate a user’s location.
The company was formed in 2005 and spun out of Edinburgh University in 2009.
Jim Devine, chairman, said: “We believe that with this funding we can continue to make waves in the market.”
Rob Palfreyman, chief executive and co-founder, said: “On top of opening up a number of jobs and protecting existing posts, this grant will help us cement our commitment to Edinburgh as our centre of excellence for research.”
The firm also hopes it can build on its international client base, which includes global names such as TomTom and Chinese interest services provider Tencent which last August made a “strategic investment” in Sensewhere.
Jim Watson, director of innovation and enterprise services at Scottish Enterprise, said: “Sensewhere is a great example of an ambitious Scottish company that’s developing innovative technology for global markets.
“We’ve worked with it since its early days as a Proof of Concept Programme project, so it’s really great to see it expand and develop.”
Photo left to right: Co-founders Zankar Sevak, Rob Palfreyman and Tughrul Arslan (by Chris Watt)