Expansion for research firm

Copylab writes new chapter in Boston

Donnelly and HunterA company providing investment writing, copywriting and marketing communication services, is opening an office in the US.

Copylab’s new office in Boston will be its first venture outside the UK. CopylabInc, will be headed by John D. Connolly, who joins from The Boston Asset Management Company.

Its revenues have grown seven-fold over the last three years and it employs 18 permanent writers and a large number of part-time and freelance writers. It is now the largest specialist investment writing team in the UK and services blue-chip clients including BlackRock and Standard Life Investments.

Mr Connolly has a remit to develop CopylabInc in the US and Canada, where there are five times as many mutual funds than in the UK, and build a team of investment writers locally.

Copylab’s existing clients in the UK will also have access to the skills and knowledge of its new transatlantic team providing a local perspective and insight on US financial markets.

Ross Hunter, founder of Copylab said: “We’re mindful that a large number of our investment clients in the UK are global multinational corporations. Knowing that, it seemed obvious to develop our business strategy by considering how we can best support the plans of those clients around the world. We’ve already consulted with many of them and researched our proposition in New York and Boston, but also in Hong Kong and Singapore, and parts of the Middle East.

“I’m particularly excited about the opportunity in the US and delighted that John has joined us to build our business from Boston. As more than half of our clients are large multinationals, we believe we can support our clients in the locations where they have sizeable parts of their business.

“I’m confident that the launch of our US business is just the first step in an international strategy – a strategy designed to complement the international growth plans of the global asset management community.”

Photo: John Connolly and Ross Hunter

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