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CIPR PRide Awards

Weber shandwick and Grayling head PRide shortlist

The Commonwealth Games and the Borders Railway are among marketing campaigns shortlisted for this year’s CIPR PRide awards for the Scottish public relations industry.

Weber Shandwick is nominated for 11 awards, Grayling Scotland for seven, Orbit Communications for four, while Wire Media has three nominations in one category.

The shortlisted agencies and campaigns include:

Corporate and Business Communications Campaign

  • Golley Slater
    Driving delivery of excellent customer service for Glasgow 2014 Commonwealth Games
  • Grayling
    Grant Thornton: Digital First
  • Perceptive Communicators
    Clyde Gateway – Scotland’s Newest Business District
  • The BIG Partnership
    Tomorrow’s City Centre, Today
  • VisitScotland
    Engaging Scotland’s tourism industry with a year like no other
  • Weber Shandwick
    Creating a buzz about collaboration

Internal Communications Campaign

  • Edinburgh Napier University
    Strategy 2020: Building Success
  • West Dunbartonshire Council
    Be The Best
  • Wheatley Group
    W.E. are Wheatley: Celebrating diversity in Wheatley Group

Consumer Relations Campaign

  • 3×1 Public Relations and Quality Meat Scotland
    Love Scotch Lamb
  • Holyrood PR
    Wholly Trinity – The Sell Out Success
  • Wire Media
    Lotto Thanks – Celebrating Scotland’s Summer of Sport
  • Wire Media
    Tennent’s Lager and Wire Media: Pint-Sized PR Stories
  • Wire Media
    Whyte & Mackay – Taking Whisky to new heights

Public Sector Campaign

  • Consolidated PR and Children’s Hearings Scotland
    Volunteer for Children’s Panel. It’s Life Changing.
  • Grayling
    Borders Railway: New tracks, new journeys, new beginnings
  • Perceptive Communicators
    Clyde Gateway – Scotland’s Newest Business Destination
  • Skills Development Scotland (SDS)
    Scottish Apprenticeship Week 2015
  • Weber Shandwick Scotland and Scottish Government Marketing
    Eat Better Feel Better: Improving Scotland’s Diet
  • West Dunbartonshire Council
    Do The Right Thing Litter Campaign

Community Relations Campaign

  • Grayling
    Teeing Up the Locals
  • Pagoda Porter Novelli
    Knockshinnoch Wind Farm: Generating community support
  • Weber Shandwick Scotland and Scottish Government Marketing
    Eat Better Feel Better: Improving Scotland’s Diet
  • West Dunbartonshire Council
    Do The Right Thing Litter Campaign
  • Wheatley Group
    Commonwealth Games Furniture – a gift from the Games

Public Affairs Campaign

  • Indigo
    Presumed Liability for Vulnerable Road Users
  • Orbit Communications
    Millions for Mental Health in Scotland
  • Pagoda Porter Novelli
    Knockshinnoch wind farm: Generating support
  • Prostate Cancer UK
    Men United v Prostate Cancer: 5 Inequalities, 5 Solutions
  • Weber Shandwick
    ScotlandVotes.com
  • Weber Shandwick
    Tackling Tattie Targets

Not-for-Profit Campaign

  • British Heart Foundation Scotland
    Creating a Nation of Lifesavers
  • Cran Communications
    Cran Communications & SCCR – #StopTalkListen campaign
  • Orbit Communications
    Millions for Mental Health in Scotland
  • Orbit Communications
    The Annie Dow Heroism Award
  • Tricker PR
    Whisky Heroes – Spirit of Speyside Whisky Festival

Healthcare Campaign

  • Consolidated PR and The Scottish Government
    Don’t Get Scared, Get Checked
  • NHS 24
    Be Health-Wise This Winter
  • Prostate Cancer UK
    Men United v Prostate Cancer: 5 Inequalities, 5 Solutions
  • Weber Shandwick
    Now hear me: it’s my right to speak

Integrated Campaign

  • Grayling
    Borders Railway: New tracks, new journeys, new beginnings
  • Muckle Media
    Gett
  • Scottish Government
    Winter is coming! – Scotland’s Winter Festivals
  • Seafish and Citypress
    Omega-3 the Superfishoil Championing omega-3 awareness and seafood consumption
  • Smarts
    Fit in ’14
  • Weber Shandwick Scotland and Scottish Government Marketing
    Eat Better Feel Better: Improving Scotland’s Diet

Low Budget Campaign

  • Golley Slater
    Launching Historic Scotland’s Engine Shed project
  • Orbit Communications
    Millions for Mental Health in Scotland
  • Smarts
    We love our gingers
  • The BIG Partnership
  • Air Space Trampoline Park Launch
  • Wire Media
    Ginger Discount: Aberdeen Union Square’s Red Hot Promotion

Arts, Culture or Sport Campaign

  • Grayling
    The 2014 Ryder Cup: The Best Ryder Cup Ever
  • Wire Media
    Lotto Thanks – Celebrating Scotland’s Summer of Sport

Best Use of Media Relations

  • 3×1 Public Relations
    Frying High! The National Fish & Chip Awards
  • Beattie Communications
    Redefine | BDL Hotels – Groom Academy
  • VisitScotland
    Scotland: The Land That Inspired Outlander
  • Weber Shandwick
    Check, Switch, Insulate – Big Energy Saving Week
  • Wire Media
    Tennent’s Lager and Wire Media: Pint-Sized PR Stories

Best Use of Social Media

  • Citypress
    Citypress & Fish is the Dish: Omega-3 Awareness Campaign
  • Consolidated PR, Story and The Scottish Government
    Sharing Wishes, Saving Lives
  • Falkirk Council
    Earn While You Learn
  • Shelter Scotland
    Social Media Santa for Scotland’s homeless children
  • Smarts
    We love our gingers
  • Weber Shandwick
    Nessie – Our National Treasure!

Best Use of Photography or Design

  • Falkirk Council
    Time to Adopt – A Guide for Grown Ups
  • Holyrood PR
    Making a Visual Impact – A Bank of Images
  • Muckle Media
    Scotland’s Decision: Scotland September 18
  • Muckle Media
    V&A Dundee: Design in Motion
  • Weber Shandwick
    Awakening a Sleeping Giant

Best Publication

  • APS Group and The Scottish Government
    Mobilising Scotland’s first time voters.
  • Indigo in partnership with Fife Council Economic Development
    Fife Business Matters
  • Seafish Industry Authority
    Quay Issues
  • SGN and Scarlett Abbott
    SGNmail
  • Think Publishing for the Royal Photographic Society
    The RPS Journal
  • West Dunbartonshire Council
    Talk Newspaper

Best Event

  • Golley Slater
    Launching Historic Scotland’s Engine Shed project
  • Grayling
    The 2014 Ryder Cup Trophy Tour
  • Scottish Enterprise
    Commonwealth Games Business Conference
  • ScottishPower Renewables
    Opening West of Duddon Sands Offshore Windfarm
  • Seafish
    The National Fish & Chip Awards

Outstanding Young Communicator

  • Julia Bryce MCIPR
    Frasermedia
  • Ross Stebbing ACIPR
    Holyrood PR

Outstanding Independent Practitioner

  • Lisa Palompo Dixon MCIPR
    Palompo PR

Public Sector Team of the Year

  • West Dunbartonshire Council

Outstanding In-House Public Relations Team

  • Scotland TranServ
  • Seafish
  • VisitScotland
  • Wheatley Group

Outstanding Small Public Relations Consultancy

  • Frasermedia
  • Holyrood PR
  • Morrison Media Strategies
  • Muckle Media
  • Perceptive Communicators
  • Volpa

Outstanding Public Relations Consultancy

  • 3×1 Public Relations
  • Bread
  • Citypress
  • Grayling Scotland
  • Weber Shandwick Scotland

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