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Big leads PR league table for seventh year

Kate Heriot BigThe Big Partnership has been named the biggest PR agency outside of London for the seventh year running, according to PR Week’s annual table.

The Glasgow-based agency has celebrated its 15th anniversary and is enjoying a good start to the year, it said.

Neil Gibson, director and co-founder, said: “This position in PR Week’s annual survey is testament to the hard work the company has put in over the last 12 months.

“We’re operating in a dynamic and fast-changing market and we’re determined to invest to stay ahead and keep on delivering results for our clients. A big part of our success lies with the quality of our staff and we’re always looking to identify new talent to help maintain our market position.”

The PR Week research comes shortly after global research firm Relationship Audits & Management conducted an independent survey of Big’s clients and found its results outstripped the PR industry average in every category.

Mr Gibson added: “Our ambition has always been to be more than just a PR agency – we’re a trusted advisor. When we started 15 years ago clients wanted different things, but this research demonstrates that we’ve adapted to their needs and tailored our services to match.”

It recently reported an annual pre-tax profit of £1.17m in the year to the end of May 2014 against £1.04m in the previous year. Turnover rose from £7.14m to £7.88m. Staff costs also rose from £3.71m to £3.89m. It employs 105 PR and other staff, against 102 in the previous year.

Big’s events team booked an increase in revenues of 33% year-on-year while the Aberdeen office took on new clients worth more than £150,000 in annual fees.

Picture: Kate Heriot of Big’s events team 

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