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Deal amounts to 'several million'

BT to be new Scottish rugby team shirt sponsor

BT rugbyBT is investing several million pounds into the biggest ever sponsorship of the Scotland national rugby team’s shirts for the next four years.

The deal will include the men’s and women’s teams and follows BT’s naming rights for Murrayfield stadium and support for Edinburgh Rugby, Glasgow Warriors and the Scotland 7s.

Dominic McKay, director of commercial operations for Scottish Rugby, said the deal was great news for Scottish rugby. He said BT’s investment had played a part in Glasgow Warriors’ current league-topping success.

It was also making a significant contribution to grassroots rugby and the development of academies around the country.

BT takes over from Royal Bank of Scotland which remains the official banking partner of Scottish Rugby.

Neither party was prepared to disclose size of the deal, though it runs to “several millions”.

Brendan Dick, director of BT Scotland, said the company operates in 170 countries and employs staff in 50. “It is good news for the company and it’s fantastic to see the investment become a reality for communities and families across Scotland,” he said.

The BT branded shirts will be worn for the first time at the Summer Test against Italy at Murrayfield on 29 August.

Picture: Dominic McKay and Brendan Dick

 

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